Brand Film | Production Services

Frieze Seoul & Jo Malone London

Flix Oven worked closely with Frieze, the world’s leading platform for modern and contemporary art, to promote a collaboration between Jo Malone London and artist Kwangho Lee.

The video is the first in a series where artist Lee undertakes a special commission exploring the shared values he has with Jo Malone London on the spirit of generosity and kindness.

The project will conclude with an activation at Jo Malone London’s dedicated space at Frieze Seoul 2024. 

The video is exclusively on Frieze’s website and can be viewed here:

https://www.frieze.com/video/kwangho-lee-partner-jo-malone-london-frieze-seoul-2023