Lasting over five centuries, the Joseon Dynasty was the Korean Peninsula’s longest-reigning dynasty, and perhaps its most influential. Singaporean Peter Lee embarks on an adventure across South Korea to learn how this modern nation was shaped by Joseon-era traditions and milestones. Along the way, he meets a fashion designer reviving traditional costumes for the social media generation, tests his Korean language skills in a classroom, and joins in on a pop band’s rehearsal that takes inspiration from Pansori, traditional musical storytelling.
CLIENT: CNA Insider
PRODUCTION COMPANY: IFA Media
DOP (South Korea): Mike Beech
LOCAL PRODUCTION SERVICES (South Korea): Flix Oven